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  • Suasion Communications Wins New Jersey Tourism Excellence for the Third Time

     
    POSTED May 17, 2017
     

Suasion Communications Group, located in Somers Point, NJ, was awarded a 2017 New Jersey Tourism Excellence Award in March for its successful public relations campaign promoting downtown Haddonfield, NJ. This is the third consecutive year Suasion has received an award from the New Jersey Travel Industry Association.

“We are honored to be recognized by the NJTIA for our work,” says Suasion President Susan Adelizzi-Schmidt, president. “It is gratifying to contribute to the success of our clients, and even more exciting to be recognized for that accomplishment by our peers.”

Suasion collaborated with The Partnership for Haddonfield, NJ for a campaign centered around showcasing and promoting Haddonfield’s downtown shopping/dining and professional services as well as the success of PfH. The campaign, which provided tmedia with numerous positive stories, was selected from more than 30 statewide submissions, securing Haddonfield’s positon as a premier downtown tourism destination. Overall, the campaign increased traffic to Haddonfield, making it a win-win for shop owners as well as the community.

This year, the Travel Excellence Awards were presented at the New Jersey Tourism Conference in Atlantic City, NJ on March 9. Awards recognize the achievements of those who enhance New Jersey tourism. NJTIA seeks to improve government support for tourism through the industrial education of elected and appointed officials, through its economic benefit to the state and through the significance and influence of  employees within the New Jersey community.

In 2016, Suasion earned the same award for the Keansburg, NJ’s branding and marketing campaign, and in 2015, Suasion earned it for the Somers Point, NJ’s “The Shore Starts Here!” Media Familiarization Tour. Since 2009, Suasion has won a total of seven New Jersey Tourism Excellence Awards.

When people talk about the picturesque skyland region of New Jersey, it represents the Northwest areas of the state and includes the counties of Morris, Somerset, Hunterdon, Warren and Sussex. The region has two national parks at its edges and a diverse and beautiful geography filled with lakes, rivers and hills dotted with farms.

 

Awards do not come easily in the restaurant business. Michelin, AAA and Forbes tell us who the best is (and Wine Spectator when it comes to vino), and there are only a select few of local establishments that make the esteemed cut. The Bernards Inn is in rare company, as it is the only restaurant in New Jersey that has made the Forbes list of the top restaurants in the United States. AAA counts just 11 restaurants in its Four-Diamond rating in our state. While you may hear that trophies are handed out just for showing up, it’s clearly not the case when it comes to dining.

 

What generation will make up 75 percent of the workforce in 2025? If you guessed millennials, you’d be right! According to an article titled "How Millennials Could Upend Wall Street and Corporate America" by Morley Winograd and Dr. Michael Hais, by 2020, millennials will comprise more than one of three adult Americans, and by 2025 they will make up as much as 75 percent of the workforce. What does that mean for corporate planners? They will have to evolve the way they plan corporate events from boomers and Gen X’ers to millennials or face having an event that will become a social disaster!